About the Brand

Designed to discover. Our journey
has begun to discover new possibilities
and change the ordinary. We want to
connect with the world through
creative, dynamic and fast-growing
Creating LUGAR have been an
incredible and transforming roadmap
combining sports and fashion
Based in Dubai, at one of the
world's fastest growing cities, our
team gathered to deliver lifestyle
platform that anyone can relate to,
we thrive to expand globally and
connect with those into sports and
fashion lifestyle, athletes of all
generations bringing comfort, variety
and luxury taste in one.
Besides our own mission, we want to collaborate
with the brands and organizations in the market,
supporting our vision and bringing people together.

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